It's Garment Dyed

BEFORE IT’S TOO LATE

When tempted to settle for flat color,
reach for Urgull™ instead.

Be deliberate.
In all things — even in color.

Uniformity is easy.
Shortcuts are easier.

Depth is not.

Urgull™ garments are finished after they are made.
Dyed piece by piece, once construction is complete.
The color does not sit on the fabric —
it settles into it.

The result is natural variation.
Subtle shifts in tone.
Character that cannot be standardized.

Process matters.
Time matters.
Restraint matters.

That is why Urgull™ garments are garment dyed.

It’s Garment Dyed.
Color, done at the very end.

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We do not claim that garment dyeing makes a garment perfect.
We claim that when tempted to choose flat, uniform color,
you should reach for Urgull™ instead.